FAQ
Why can't I find previews of older books on Early Ink?
The purpose of the site is to preview books that either just came out or aren't out yet. It's not that we have anything against older titles, but readers can find a wealth of information on already released titles on retail sites like Amazon, B&N or Powell's as well as on social-networking sites like Library Thing and Shelfari. We aren't interested in competing with any of these sites. Again, Early Ink is all about giving you a first glimpse at books coming soon to a store near you or those that have just become available.
Why do you say "first phase of Early Ink" on the About page?
If the core concepts of Early Ink are successful, we hope to expand the site with feature stories, contests, author interviews and even reviews. The time frame on any of this happening depends on the success of the site as is.
Why don't you preview new ebooks, self-pubs or audio books?
It's not that we're opposed to any of these, but we needed to limit the field a bit to get Early Ink off the ground. Be patient; if all goes well, they'll have their day. Want to make it happen sooner? Help us out by telling everyone you know about us—more traffic means more previews, allowing us to further develop the site.
There is an upcoming book that I'd like to see added. How do I make that happen?
We get our book previews directly from authors and publishers. The best way to get a new preview on the site is to contact them and tell them we exist and that you want to help spread the word for their new book.
Can I add some or all of these previews to my own Web site?
You have to get permission from the publisher and/or the author of the book. They are the only ones that can give you the "OK." We have to do it; so do you.
Why do you charge authors/publishers to list their books?
Early Ink is free for readers and it will stay that way. However, it takes time to create and maintain the listings, not to mention moderate the comments. Our intentions for creating the site were altruistic, but we have to pay rent, too. Time is money; it's as simple as that.
Why do some previews link to certain retailers not linked to on other previews? Are you being paid off?
Sort of, but we don't make the call. The author or publisher (whoever paid to list the preview on Early Ink) decides what retailers appear with the preview.
I'm a little new to the whole Web 2.0 thing. What is a social bookmark?
Basically, it's a fancy term for Web sites that let you easily share things you've found on the Internet with other people with interests similar to yours. Traditionally, you would bookmark a Web page in your Web browser (Internet Explorer, Firefox, Netscape, etc.), so you could easily visit a site again. Likewise, a social bookmarking site allows you to effortlessly share those bookmarks with a community. For a full break down we'll refer you to Wiki.
Why do you offer two different types of rates for banner ads (weekly & CPM)?
The book publishing industry, in general, is more accustomed to print ad rates (daily, weekly, monthly) where as other industries, that have been advertising online for a longer period of time, are more familiar with CPM (cost per mille). Rather than asking one or the other to adjust we offer up two different pricing structures – these will be adjusted quarterly to remain somewhat equal as site traffic increases.
